Tag: apple

  • How I built an app – Part 2: Product roadmap, branding and UI

    In part 1 of this series in how I built my app – MeetMate, I told you about how I understood the user needs and began prototyping the initial ideas. In this part i’m going to talk you through how I understood the product roadmap for the app and worked on the branding and early interface ideas. Understanding the product roadmap […]

  • How I built an app – Part 1: User needs and prototyping

    It was a few months ago. I was in a meeting which was going round and round in circles. It’s a situation that has happened over and over throughout my working life. I tried to pin down exactly why it was and then it hit me: almost none of these meetings had an agenda. Or […]

  • The Four Mobile Traps – New Usertesting.com Study

    Usertesting.com have just published a new report in which they detail the results of user testing sessions of thousands of users on mobile apps and websites. I spoke to Michael Mace, a Mobile Strategist at Usertesting.com to learn a little bit more about the findings. Companies creating mobile apps and websites often underestimate how different the mobile world […]